{"id":687,"date":"2020-09-24T16:55:00","date_gmt":"2020-09-24T14:55:00","guid":{"rendered":"https:\/\/www.framegirona.com\/?projectes=grup-galerias-%c2%b7-campanya-de-rebaixes"},"modified":"2020-10-09T12:26:29","modified_gmt":"2020-10-09T10:26:29","slug":"grup-galerias-%c2%b7-campanya-de-rebaixes","status":"publish","type":"projectes","link":"https:\/\/framegirona.com\/es\/projectes\/grup-galerias-%c2%b7-campanya-de-rebaixes\/","title":{"rendered":"GRUPO GALER\u00cdAS \u00b7 Campa\u00f1a de rebajas"},"content":{"rendered":"<h3><strong>CAMPA\u00d1A REBAJAS VERANO<\/strong><\/h3>\n<p>La campa\u00f1a de rebajas de verano de las diferentes marcas que engloba el Grupo Galer\u00edas se hizo a trav\u00e9s de la combinaci\u00f3n de los medios en l\u00ednea y offline. Se hicieron unos dise\u00f1os espec\u00edficos y pensados para la campa\u00f1a en cada una de las marcas preservando su identidad. La idea general se refleja en todas las marcas de manera homog\u00e9nea, entonces se adapta a cada uno de los medios a trav\u00e9s de las formas, colores y mensaje.<\/p>\n<h4>MEDIOS ONLINE<\/h4>\n<p>Para llevar a cabo la campa\u00f1a de rebajas se opt\u00f3 para tener presencia en diferentes medios en l\u00ednea: email marketing, blog, Adwords y redes sociales, concretamente Instagram y Facebook. Cada una de las plataformas ten\u00eda una periodicidad diferente, dependiendo de sus necesidades. De este modo, mientras que con el email marketing y el blog se informa de la apertura de campa\u00f1a, a trav\u00e9s de las plataformas sociales y los Adwords, hay una continuidad m\u00e1s constante.<\/p>\n<p>&nbsp;<\/p>\n<h4>MEDIOS OFFLINE<\/h4>\n<p>La presencia offline tambi\u00e9n resulta imprescindible y es por eso, que durante los dos meses de rebajas, se opt\u00f3 para tener presencia a diferentes medios offline a trav\u00e9s de falcas radio, anuncios a diarios y revistas, vallas publicitarias y con la pantalla LED en Sarri\u00e0 de Ter.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-8576\" src=\"https:\/\/framegirona.com\/wp-content\/uploads\/2020\/09\/anuncis-diaris.jpg\" alt=\"\" width=\"1162\" height=\"870\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Grupo Galer\u00edas, sof\u00e1s y descanso es una empresa especializada en sof\u00e1s de calidad con m\u00e1s de 45 a\u00f1os de trayectoria. Cuenta con 8 tiendas propias repartidas por toda la provincia de Girona (Girona, Sarri\u00e0 de Ter, Olot, Figueres, Blanes, Sant Antoni de Calonge y Palafrugell). El Grupo Galer\u00edas est\u00e1 formado por diferentes marcas: Galer\u00edas, Galer\u00edas Premium, Neru y Sof\u00e1s 50% donde podr\u00e9is encontrar sof\u00e1s, pero tambi\u00e9n toda clase de material para el hogar, como colchones, muebles, decoraci\u00f3n y otros complementos.<\/p>","protected":false},"featured_media":688,"template":"","categories":[6,24],"tags":[],"class_list":["post-687","projectes","type-projectes","status-publish","has-post-thumbnail","hentry","category-comunicacio","category-xarxes-socials"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>GRUP GALER\u00cdAS \u00b7 Campanya de rebaixes &#183; Frame Girona<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/framegirona.com\/es\/projectes\/grup-galerias-\u00b7-campanya-de-rebaixes\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GRUP GALER\u00cdAS \u00b7 Campanya de rebaixes\" \/>\n<meta property=\"og:description\" content=\"Grup Galer\u00edas, sof\u00e0s i descans \u00e9s una empresa especialitzada en sof\u00e0s de qualitat amb m\u00e9s de 45 anys de traject\u00f2ria. Compta amb 8 botigues pr\u00f2pies repartides per tota la prov\u00edncia de Girona (Girona, Sarri\u00e0 de Ter, Olot, Figueres, Blanes, Sant Antoni de Calonge i Palafrugell). El Grup Galer\u00edas est\u00e0 format per diferents marques: Galer\u00edas, Galer\u00edas Premium, Neru i Sof\u00e0s 50% a on podreu trobar sof\u00e0s, per\u00f2 tamb\u00e9 tota classe de material per a la llar, com matalassos, mobles, decoraci\u00f3 i altres complements.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/framegirona.com\/es\/projectes\/grup-galerias-\u00b7-campanya-de-rebaixes\/\" \/>\n<meta property=\"og:site_name\" content=\"Frame Girona\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/framegirona\/\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-09T10:26:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/framegirona.com\/wp-content\/uploads\/2020\/09\/post-inici.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1162\" \/>\n\t<meta property=\"og:image:height\" content=\"353\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/framegirona.com\\\/projectes\\\/grup-galerias-%c2%b7-campanya-de-rebaixes\\\/\",\"url\":\"https:\\\/\\\/framegirona.com\\\/projectes\\\/grup-galerias-%c2%b7-campanya-de-rebaixes\\\/\",\"name\":\"GRUP GALER\u00cdAS \u00b7 Campanya de rebaixes &#183; 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