{"id":572,"date":"2020-06-24T16:34:52","date_gmt":"2020-06-24T14:34:52","guid":{"rendered":"https:\/\/www.framegirona.com\/?p=572"},"modified":"2020-10-08T10:26:26","modified_gmt":"2020-10-08T08:26:26","slug":"del-cataleg-a-lapp","status":"publish","type":"post","link":"https:\/\/framegirona.com\/es\/del-cataleg-a-lapp\/","title":{"rendered":"Del cat\u00e1logo a la App"},"content":{"rendered":"

En los \u00faltimos a\u00f1os hemos experimentado una serie de cambios en lo que respeta a tecnolog\u00eda y la manera de comunicar y publicitar nuestros productos. Hay una clara tendencia a la digitalizaci\u00f3n de todos los contenidos, se da mucha m\u00e1s importancia al posicionamento online<\/em> de las empresas y cada vez son m\u00e1s los comercios que ofrecen la posibilidad de comprar online.<\/strong><\/p>\n

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Siguiendo esta tendencia, si nos fijamos en las empresas donde los cat\u00e1logos de producto o servicios son un elemento esencial para la venta, encontraremos que una versi\u00f3n digital tiene muchas m\u00e1s ventajas que la versi\u00f3n cl\u00e1sica en papel.\u00a0<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Para empezar, un cat\u00e1logo digital puede ser distribuido en l\u00ednea v\u00eda correo electr\u00f3nico o se puede colgar en la p\u00e1gina web de la empresa para que pueda acceder cualquier cliente potencial, superando todas las barreras de distancia y coste econ\u00f3mico.\u00a0<\/span><\/h5>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

Por otro lado, las posibilidades de navegaci\u00f3n para un cat\u00e1logo digital son ilimitadas. La informaci\u00f3n se mide en organizar y jerarquizar, facilitando que el usuario encuentre lo que busca mediante enlaces, botones y buscadores. Se puede presentar la informaci\u00f3n de manera mucho m\u00e1s visual y atractiva, con animaciones y dinamismo, hecho que permite captar con m\u00e1s rapidez y efectividad la atenci\u00f3n de los consumidores. No importa la cantidad de productos o servicios, la extensi\u00f3n de la informaci\u00f3n o la variedad de im\u00e1genes, porque el espacio es muy superior al de un cat\u00e1logo en papel.<\/p>\n

No se puede pasar por alto la reducci\u00f3n en costes que supone no tener que imprimir y distribu\u00efr los cat\u00e1logos, as\u00ed como los costes de papel, producci\u00f3n y env\u00edo. Y si se tiene que actualizar la informaci\u00f3n o hacer cambios en el dise\u00f1o o estructura, un cat\u00e1logo digital permite modificar todos los aspectos que sean necesarios sin que suponga un coste extra de tiempo y dinero.<\/p>\n

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C\u00f3mo pasar de un cat\u00e1logo en papel a uno digital? La opci\u00f3n ideal es sin duda la creaci\u00f3n de una aplicaci\u00f3n en alguno de los formatos editoriales que te proponemos aqu\u00ed<\/a>,<\/span><\/strong> ser\u00e1 totalmente responsivo y accesible para todo el mundo.<\/p>\n

Podr\u00e1s disfrutar de todas las ventajas que ofrecen los formatos digitales de una manera atractiva y din\u00e1mica, con todas las facilidades de navegaci\u00f3n y usabilidad, con contenido f\u00e1cilmente modificable, en cualquier dispositivo.<\/h5>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

Si quieres actualizar tus cat\u00e1logos, publicaciones u ofrecer tus servicios de manera m\u00e1s atractiva hay dos posibilidades. Por un lado, adaptar tu dise\u00f1o y transformarlo en una app, por no desaprovechar el material y poder disponer de tu app de manera mucho m\u00e1s r\u00e1pida. O, por otro lado, crear todo el contenido des de 0, teniendo en cuenta todas las posibilidades de interactividad y animaci\u00f3n.<\/p>\n

Te has quedado con dudas? Preguntanos! <\/a><\/strong><\/span>Frame Girona, comunicaci\u00f3n que querr\u00e1s enmarcar.<\/em><\/p>","protected":false},"excerpt":{"rendered":"

\u00abUn dels principals avantatges \u00e9s que hi pot accedir qualsevol client potencial, superant totes les barreres de dist\u00e0ncia i cost econ\u00f2mic.\u00bb<\/p>","protected":false},"author":1,"featured_media":573,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,15,3],"tags":[],"class_list":["post-572","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-app","category-multimedia","category-online"],"yoast_head":"\nDel cat\u00e0leg a l'App · Frame Girona<\/title>\n<meta name=\"description\" content=\"On el cat\u00e0leg de producte o serveis \u00e9s un element essencial, trobem que una versi\u00f3 digital t\u00e9 molts m\u00e9s avantatges que la versi\u00f3 cl\u00e0ssica en paper.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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